Proper care
Proper tools
Premium natural shoe polish & professional brushes
Crafted in the UK with European-made components
Mark Schrimm
Shoe brushes made the proper way
Our brushes are made in Poland from solid wood and natural bristles, built for years of regular use. Horsehair for polishing, pig bristle for application. No shortcuts, no anonymous mass production. Just proper tools for people who take leather seriously.
Natural shoe polish made in the UK
Most polishes chase shine. We focus on leather. Our UK-made formula is built around natural waxes and conditioning oils, designed to nourish, protect and bring a deep, honest finish. Not a coating. Real care.
Polishing cloths made in the UK
Finishing matters. Our cloths are made in the UK and chosen to work with natural waxes, not fight them. Because the final touch is where “good” becomes “proper”.
Featured Shoe Care
Discover our hand-selected essentials for leather shoes. From premium horsehair brushes for a flawless shine to wax-based polishes and finishing cloths, each item is chosen to do one thing well: keep your leather looking sharp and lasting longer. Built for people who actually care for their shoes—not for quick “coating, not care” fixes.
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Pig Bristle Shoe Brush
£12.90 -
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Premium Horsehair Shoe Brush
£16.90
A British brand built the slow way
Mark Schrimm started with a simple frustration: great leather shoes deserve better than mass-market “shine and forget”. So we chose the harder route, European craftsmanship, UK production where it matters most, and tools that feel like they belong to a lifetime, not a season.
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EUROPEAN-MADE SHOE CARE
Crafted in the UK and Poland.
Made with natural materials.
Designed to care, not just coat.
From raw materials to finished products
See how we create and use our shoe care tools.
